Funding a Wedding: Don’t Use Credit, Use Creativity!

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Funding a Wedding: Don’t Use Credit, Use Creativity!

by Laura

The iDo Project was conceived through a combination of a number of factors: Alastair and I needed money to fund a wedding, my colleague and I could not find a decent iPhone case for our new work phones and I knit in my spare time.  Here’s 5 tips on how to think creatively to fund a wedding:

1. Come up with an idea, product/service that is useful and/or functional
   – Your friends and family may buy things from you ‘for a good cause’ but strangers will probably need more reason than that
2. Model your product/service around your particular interests/strengths
   – If it’s not interesting to you, it will be difficult to keep up the enthusiasm
3. Consider the current trends
   – For us, The iDo Project was naturally aligned with the following current trends: sustainability, austerity, hand-made, 80s/90s fluorescent fashion, technology
4. Build a brand around your product/service that communicates the purpose of what you are trying to do
   – We decided on The iDo Project – a project set up with loved ones, to make and sell hand-knit iPhone cases, with the sole intention of raising money for our wedding – and everything about The iDo Project reflects this message to reinforce it.
5. Round up Family and Friends to help you
   – They naturally want to help and be involved in wedding plans; the likelihood is that they will not feel that it is a chore and will be impressed by your entrepreneurial gumption. So don’t be afraid to ask them for help – you’ll be busy enough with this project and normal wedding preparations – you’ll need them!

Laura models one of the many options for iPhone cases that you can purchase in support of her wedding. What a creative idea!

About the Blogger

Laura will be marrying Alastair in Canada on 21 May 2011.  A Canadian, she moved to the UK in 2007 with work where she met Alastair’s sister who introduced them.  She has a big family and solid friends who have helped her create The iDo Project, a temporary project to raise money for the upcoming nuptials.  She loves shopping and knitting and works as a consultant and project manager at Pulse Brands in London, UK.